Jun 2, 2014

Dera Sacha Sauda attracted thousands of visitors at Book Expo America

After the successful exhibition of its literary works and divine music at New Delhi World Book Fair in February 2014, Dera Sacha Sauda made a notable debut in International Book Fairs with Book Expo America (BEA 2014) held at Javits Center, New York from May 29, 2014 to May 31, 2014. The event happens to be one of the biggest trade events in United States where publishers, authors, distributors participate from across the globe.


The event witnessed a total verified professional attendance of 10,965, and total industry professionals attendance of 19,860, event director Steve Rosato posted this rough attendance on his blog, "The Bean." With Dera Sacha Sauda participating in the Fair for the first time, thousands of Americans and visitors from other nations got acquainted with the organization, its principles and the welfare activities pursued by it. The booth of Dera Sacha Sauda was beautifully decorated with the inspirational posters and sunboards, banners and flexes displaying Guinness World Records, welfare works of the organization, divine music for humanity etc. which attracted many visitors. The visitors who showed their interest in Dera Sacha Sauda booth included professionals like publishers, librarians, journalists, exhibitors apart from the US citizens. Inspired by the mission and vision of Dera Sacha Sauda, many visitors not only appreciated the organization but voluntarily declared to execute these welfare activities in their region also. The Literature and Musical albums displayed in the Fair included:

  • Holy Discourses
  • Spirituality (A plethora of answers)
  • Warriors of Humanitarianism
  • Spiritual Fusion
  • Heartfelt Pleas
  • Musical Albums sung by Revered Saint Gurmeet Ram Rahim Singh Ji Insan
  • Spiritual Discourse "Tan saaf banate ho, Mann saaf banaya karo" with English subtitles.

The successful completion of the event was a result of the combined tiring efforts of DSS IT Wing team who did all the preparations from India itself and the volunteers of USA & Canada who executed it so well.

dera sacha sauda team at book expo america